There is one sound, more than any other, that heralds the arrival of spring in our region: the traditional songs of the Maggiolini. Between the night of April 30 and May 1, the villages of the Maremma come alive with the “Maggerini”—groups of singers dressed in traditional costumes and hats adorned with flowers—who bring the news of spring from house to house.
If you’re looking to experience the true spirit of Tuscany during your stay at Borgo Etrusco, this rural tradition will transport you back in time.
A celebration of flowers and impromptu poetry
The Maggiolini are not just singers: they are the guardians of a tradition rooted in the rural past of the Maremma. They carry the “maggio,” a branch of arbutus or laurel decorated with wildflowers and colorful ribbons. They sing of the earth’s rebirth, love, and hope, often improvising rhyming verses to thank those who offer them a glass of wine or a taste of local products.
It is a traveling festival—spontaneous and deeply felt—that transforms towns like Gavorrano, Scarlino, and the villages of the Metalliferous Hills into an open-air stage.
📸 Editor's Note: Capturing the Spirit of "May"
To photograph the Maggerini, you need an eye for detail and a keen sense of observation. Don’t limit yourself to group portraits.
My secret: Focus on the details. The straw hat brimming with fresh flowers, the hands clutching the decorated cane, or the gesture of raising a glass at the end of the song.
A technical tip: If you’re out photographing them on the night of April 30, try to make use of the warm light from lanterns or open windows. Turn up the ISO and try to capture the singer’s expression: it’s there, in the wrinkles of their face and their smile, that the true poetry of the Maremma lies. These are photos that tell a story, not just an event.
🌸 Experience Spring in the Maremma: Our Special Offers
The May 1st weekend is the perfect time to unwind and immerse yourself in these traditions. Here are the current promotions to help you plan your culinary getaway:
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May Day Long Weekend (April 24 – May 6): Immerse yourself in tradition with a 25% DISCOUNT (minimum 3 nights).
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June 2 Long Weekend (May 30 – June 3): Treat yourself to a long weekend by the sea and in charming villages with 25% off (minimum 3 nights).
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Early Summer (May 23 – July 18): Book your vacation early and save 20% (minimum 4 nights).
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Cashback Offer (June 1 – July 31): The choice for those who plan ahead. Pay the full rate and receive a 30% BONUS (minimum 3 nights) to use on your next stay!
Can't find the dates you're looking for? Remember that our Early Booking offer always guarantees you a 10% DISCOUNT any time of year (minimum 3 nights).
Book your apartment in Borgo Etrusco and let yourself be lulled by the songs of the Maremma. Spring is waiting for you!
👉 [VIEW ALL OFFERS AND BOOK YOUR LODGING IN TUSCANY]
CIN: IT053024B42WJVJMI4



